Instagram DM Scam: Is It a Scam?
Scammers use Instagram DMs to impersonate brands offering sponsorships, friends whose accounts were hacked, or attractive strangers leading you into investment or romance scams. These messages often lead to stolen accounts or financial loss.
How This Scam Works
In one common variant, you receive a DM from what appears to be a brand offering a paid partnership. They ask you to click a link to 'register' which actually steals your Instagram login. In another, a friend's hacked account sends you a message asking you to vote for them in a contest or help them recover their account by forwarding a code. That code is actually the 2FA code for your own account, which the scammer uses to take over your profile. Investment scams start with a DM from an attractive profile showing off a luxury lifestyle, eventually pitching crypto or forex trading.
Red Flags to Watch For
- Brand deal offers from accounts with few followers or no verification
- Friend asking you to forward a code or click a link
- DMs from strangers showing off wealth and mentioning investing
- Any link that asks for your Instagram login outside the app
- Urgency to act now before an offer expires
Example Scam Messages
What to Do If You Received This
- Never click links in DMs from unknown accounts
- Verify brand deals through the company's official website
- If a friend sends a suspicious message, contact them outside Instagram
- Never share or forward login codes to anyone
- Report and block suspicious accounts
What to Do If You Fell For It
- Change your Instagram password immediately
- Enable two-factor authentication
- Revoke access to suspicious third-party apps in Instagram settings
- If locked out, use Instagram's account recovery at instagram.com/hacked
- Alert your followers that your account was compromised
How to Report This Scam
- Report the account through Instagram's in-app reporting
- Report to the FTC at ReportFraud.ftc.gov
- File a complaint with FBI IC3 at ic3.gov
- Report hacked accounts at instagram.com/hacked
Last updated: February 10, 2026