How to Remove Yourself from TransUnion Marketing

TransUnion is one of the three major credit bureaus, and like the others, they sell consumer data for marketing purposes. They provide demographic and financial data to marketers for targeted advertising campaigns. Opting out limits how your credit-derived information is shared with marketers.

What Data Does TransUnion Marketing Collect?

TransUnion's marketing division sells consumer profiles including demographic data, financial indicators, credit-derived lifestyle segments, homeownership status, estimated income, spending patterns, and life event triggers (new movers, new homeowners, etc.). They also share data for pre-screened credit and insurance offers.

Step-by-Step Opt-Out Instructions

  1. Visit https://www.optoutprescreen.com to opt out of pre-screened offers
  2. Complete either the 5-year electronic opt-out or the permanent mail-in opt-out
  3. Go to https://www.transunion.com/consumer-privacy
  4. Click on 'Marketing Opt Out' or 'Privacy Choices'
  5. Follow the instructions to opt out of TransUnion's marketing programs
  6. You can also call TransUnion at 1-888-567-8688 to request marketing opt-out
  7. Allow 2-4 weeks for all opt-outs to take effect

What to Expect After Opting Out

Pre-screened offer opt-outs take effect within 5 business days. Marketing list removal takes 2-4 weeks. You will continue to have a credit file with TransUnion for lending purposes; only the marketing data sharing is affected.

Additional Tips

TransUnion also operates TrueVision, a marketing data product. Make sure your opt-out covers all TransUnion marketing programs. Use OptOutPrescreen.com to handle all three bureaus at once for pre-screened offers.

Last updated: February 10, 2026